Twitter and financial communications

The Wall Street Journal has run an interesting piece about using Twitter to build relations with investors.

US attorneys say that companies should include standard disclaimers and not disclose financial information on Twitter that isn’t available elsewhere.

Meanwhile the SEC  has its own Twitter account and is encouraging companies to use Twitter to communicate with its investors.

It is amusing that a key financial regulatory body is using Twitter whilst the companies it regulates are still unsure about how to proceed. The point is that financial communications teams can be using Twitter now – taking the same precautions as they always have done- instead of press releases; and they can by-pass traditional media and bring their companies up-to-date.

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