The Future of Customer Service report, written by ItsOpen on behalf of first direct, has featured in an article in the FT. The piece by Paul Taylor is titled “Social CRM mirrors rise in customer power.”
See also previous posts over on the Social Media Leadership Forum, as well as the slide-deck and the full report embedded below:
We’re constantly bombarded with tips and tricks for how to create the best Facebook campaign. But sometimes, it’s nice to have a common-sense, straight-forward approach that outlines the basics.
This infographic below, the Anatomy of a Killer Facebook Ad Campaign takes you through all the steps of setting up a successful Facebook Ad Campaign. There is an element of bias here, AES Connect which created the infographic is a Facebook app developer. But, it’s still worth checking out.
The checklist at the bottom detailing all the things you need to do is handy, and the stats about Facebook and its influence on a users’ shopping habits makes for interesting reading.
Every time Facebook launches a new feature, layout or look, a group of users voice a negative opinion about it. Inevitable really, not everyone likes change. The level of anger is quite surprisingly though, considering it’s a free service that people don’t have to use. But it does go to prove how ingrained the social network is in our day-to-day lives.
This time, users have complained about the news ticker on the right, Top Stories section at the top and profiles being replaced by Timelines. The move to the new layout was announced months ago, and Facebook has taken longer to implement it across the board than it usually does – possibly because the team were aware of a slight backlash.
Not all the users who are discontented with the new look are adopting the all talk no action option. A group of users have got together to create a Chrome extension that promises to take Facebook users back to the good old days before news tickers and the Facebook feed order.
Facebook Classic is free to use and easy to install. You can find it in the Chrome Web Store.
Thought the touch screen technology seen in films like Minority Report was far away in the future? I think even the creators behind that film would be surprised by how fast technology has caught up. Tablets and touch screen phones are now commonplace. So, what next?
A new video from Gorilla Glass manufacturer Corning shows exactly what they’ve got planned for the short-term and long-term future. By the looks of things, touch screen technology could change everything from our choice of wardrobe and drive to work, to education in schools and augmented reality.
It’s a fascinating watch. Take a look.
