Is your business attractive to the iPoders?

ipod-userAn interesting piece in the FT’s business education section looks at the effect of the estimated 115 million “iPoders” waiting in the wings to become tomorrow’s managers.

iPoders are “internet- savvy, phone-addicted, opportunistic and digitally conscious” and fast paced change is what they are all about.

The article suggests that when it comes to recruitment, “… organisations that iPoders will be attracted to are the ones savvy enough to welcome emerging trends, bold enough to change long before they have to and smart enough to recognise technology…”

Have a look at Benjamin Akande’s article to find out more.

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