TFM&A 2010

The Technology for Marketing and Advertising show is on next week at Earls Court (February 23-24) and one of the six themed seminar theatres will be focusing on social media.

Eight talks have been scheduled over two days on topics such as ‘twitter for business’, ‘how companies are connecting to the social web’, ‘creating conversations for online communities’ and ‘creating an integrated social media strategy’.

There’s a strong technology bias, with speakers from Oracle, RightNow and Alterian, for instance, and it would have been nice to see marketers from big brands giving the benefit of their experience using social media. Perhaps next year. Even so, there’s likely to be a lot of useful stuff to be gleaned.

More details here.

Leave a comment