Social media: not just for businesses
We like to look a lot in this blog at the ways social media can benefit businesses. But it’s also proving valuable for third sector organisations wanting to keep in touch with their stakeholders.
Today our attention has been drawn to a press release from the American Red Cross, which is using a wide range of social media tools – including blogs, Flickr, YouTube, Twitter and Facebook – to inform people about the organisation’s work, to offer advice where needed and to ask volunteers for help in emergencies. It’s proving an effective way of reaching a huge number of supporters quickly and cheaply.
Read the full release here.
