YouTube releases the YouTube Copyright School, starring Happy Tree Friends

YouTube has released a video detailing the ins-and-outs of copyright infringement in video, and how to avoid it.

Created using the popular cast from Happy Tree Friends, the light-hearted video has a serious message to anyone who receives a valid copyright notification. Users need to watch the entire video and answer a small survey on the content before they are allowed to upload any further videos.

Are you familiar with copyright rules and regulations with videos?

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Another viral hit for T-Mobile with their Royal Wedding Dance

T-Mobile is a brand that knows how to combine social media and hot trends to create virals. Last year, it dominated YouTube and TV advert slots with its flashmob dances in Liverpool Street Station.  This year it created a singing group to greet air passengers at Heathrow.

Now, T-Mobile has combined one of the hottest videos of the last five years with one of the hottest events of the year.

The T-Mobile Royal Wedding

Following the huge success of Jill and Kevin’s Wedding Entrance Dance, T-Mobile has recreated it using lookalikes of the Royal Family. Even The Queen shakes her thang down the aisle.

Unsurprisingly, it’s another huge hit for the phone network, proving that it definitely has its finger on the pulse when it comes to popular culture and the benefits of video media.

Are you a fan of T-Mobile’s viral videos?

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Busting the myths: A Facebook infographic

Social media experts spend quite a bit of time persuading businesses and individuals to involve Facebook in their social media strategy. Excuses like “my customers don’t use Facebook” and “our brand isn’t right for Facebook” just don’t wash, particularly given the fact that Facebook now has over 500 million users.

This infographic from Smilespread.co.uk busts all those Facebook myths in one smooth, retro-esque poster.

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Five reasons why you should be recruiting through LinkedIn

Image representing LinkedIn as depicted in Cru...

LinkedIn is often seen as the ‘professional social network’, and yet the number of companies using it to actively search for candidates, rather than check up on them pre-interview, is still fairly low. Only 40% of Fortune 500 companies currently uses LinkedIn for recruiting.

Considering the site just passed the 100 million-member mark, this seems like a huge waste of resources.

Not sure why you should use LinkedIn for your recruitment? Here are five reasons.

  • You can search by a keyword or term. You don’t even have to have an upgraded membership to do this. Simply type in your requirements, like ‘finance director’, and you’ll come up with hundreds of people who match your requirements, who you can then whittle down by location, connection and experience.
  • In general, active LinkedIn users update their profile more often than they would update a job site CV, which means you have the latest information.
  • Recommendations are built in, so you can quickly see what others think of a potential candidate without going through the process of sending out reference forms.
  • You can see what contacts you have in common. Therefore, you can ask for an introduction – or check what they think of the person – before making contact.
  • Allow the job hunters to come to you. Build a LinkedIn page for your business and you can display all your vacancies within your group. Job hunters will then come across your page when performing a job search.

Do you recruit on LinkedIn? What do you think about it?

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